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Belinda Conde

Belinda Conde

Content Marketing Manager, dacadoo

Why Happiness and Wellbeing Are Crucial for Holistic Health

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With the International Day of Happiness coming up on March 20th, now is the perfect time to dig into how happiness and a sense of wellbeing can positively affect overall physical and mental health. Researchers are still trying their best to identify the specific connection between health and happiness. Does one cause the other, or is it more cyclical than that? It’s a chicken-or-egg paradox that affects everyone.

However, no matter the specifics, one thing is becoming very clear: happiness and health are inextricably linked.

The Happiness and Health Connection

Studies show that happiness is an excellent predictor of heart health, even across factors such as socioeconomic class and age. Research has also shown that something as simple as having a positive mood over the course of a single day can keep the immune system healthy by heightening antibody response.

As much as happiness helps bolster the body against illness and long-term ill-health, physical exercise impacts mood in much the same way. There is now overwhelming evidence that people who exercise as little as once a week experience a boost of positivity that leads to a greater sense of wellbeing.

The #wecare Strategy

It is now more important than ever for health and life insurers to commit to aiding policyholders in their journey to enhance overall happiness, health and wellbeing. This strategy not only lowers costs for insurers long-term, but also strengthens trust between companies and individuals, as they become more customer centric. The relationship between a policyholder and their insurer no longer has to be a transactional one, but a caring one.

Through the Wheel of LifeTM Digital Health Engagement Platform, insurers can offer users tangible ways to keep track of their lifestyle choices and habits by setting holistic health goals with the Digital Coach, a chat-like in-app feature. This Digital Health Engagement Platform (DHEP) breaks data down into simple Health Scores, so users can make better decisions every day, leading to increased happiness and longevity.

Digital Health Engagement

Wheel of LifeTM DHEP provides health quantification solutions and allows policyholders to create and track goals around seven different areas of holistic health, including mindfulness, activity, nutrition, sleep, self-control, physical health, and mental wellbeing. Wheel of LifeTM DHEP offers over 120 activities for users to choose from and fosters engagement in these activities to generate a dacadoo Health Score between 0 and 1,000. This approach gives each individual policyholder a better understanding of their overall health.

The application allows users to take control of their health and wellness, creating a sense of empowerment for each person. Our platform keeps policyholders happy and healthy through a carefully structured system that combines behavioral science with proven user engagement techniques, such as community-building and gamification.

By encouraging individuals to make health-conscious decisions in their everyday life and offering a concrete way to track these choices, life and health insurers can grow user engagement and support policyholders on their path to building a long, happy life. After all, every time a person runs, it leads to a boost in happiness, which, in turn, leads to a healthier immune system. The results are overwhelmingly positive for everyone, and just in time for the International Day of Happiness!

Request your complimentary Wheel of LifeTM DHEP demo.

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