The Risk Engine is a health risk quantification tool that supports life insurers to estimate disease risks with limited self-reported health and lifestyle data. Our science-based human health risk assessment calculates mortality and morbidity probabilities and imputes estimated values for missing data, useful for multiple use cases.
Whether your consumers love grocery shopping or find it a chore, one thing’s for sure: the overwhelming array of products and product data available can make healthy shopping an arduous task. But what if retailers could make the process easier by offering personalized, science-backed guidance?
This idea is at the core of Grocery Basket Score (GBS™). A pioneering, nutrition-first tool, GBS™ is a science-based system that automatically scores the nutritional quality of a shopper’s monthly purchases, delivering clear, actionable insights without any effort needed from the customer. In this first part of a 2-part blog series, we’re going to look at how GBS™ allows retailers to become trusted partners in their customers’ health, driving engagement and customer loyalty in the process.