Food as Medicine: How retailers can elevate their role in customer health and trust
It wasn’t that long ago that health-conscious shopping was a niche pursuit that ran second place to the simple satisfaction of eating. In the past few decades, however, that’s all changed. More than just a fleeting trend, health-conscious shopping is a cultural phenomenon that’s reshaped consumer expectations—and the entire retail landscape along with it.
With food now commonly recognized for its impact on well-being—and, indeed, as a form of medicine—retailers are at the frontline of daily grocery health decisions. In this article, we’ll examine why the “Food as Medicine” perspective is so important for modern retailers, and how platforms like dacadoo can help improve customer loyalty, brand differentiation, and long-term growth.
The Business of Healthy Habits – Part 2 in our series on how the Grocery Basket Score (GBS™) benefits retailers
In Part 1 of our series, we explored how the Grocery Basket Score (GBS™) deepens customer engagement and builds loyalty by providing clear, personalized nutrition guidance. GBS™ is a science-based score that evaluates the overall nutritional quality of a customer’s shopping basket over time. In this second part, we’ll see how GBS™ is much more than just a customer engagement tool—it’s a powerful engine for direct commercial growth that drives tangible increases in revenue.
How Retailers Use Grocery Basket Score (GBS™) to Deliver Nutrition Clarity and Strengthen Customer Loyalty – Healthier baskets, healthier shoppers

Whether your consumers love grocery shopping or find it a chore, one thing’s for sure: the overwhelming array of products and product data available can make healthy shopping an arduous task. But what if retailers could make the process easier by offering personalized, science-backed guidance?
This idea is at the core of Grocery Basket Score (GBS™). A pioneering, nutrition-first tool, GBS™ is a science-based system that automatically scores the nutritional quality of a shopper’s monthly purchases, delivering clear, actionable insights without any effort needed from the customer. In this first part of a 2-part blog series, we’re going to look at how GBS™ allows retailers to become trusted partners in their customers’ health, driving engagement and customer loyalty in the process.
Beyond Transactions: How Generation 5 is Redefining Retail Loyalty for the Wellness-Driven Customer

Retail loyalty is evolving. Consumers expect more than discounts; they want daily value, purpose, and connection. Discover how dacadoo’s Generation 5 platform empowers retailers to build wellness-based loyalty that lasts beyond the transaction.
How to Improve Customer Engagement in Retail: 7 Strategies for Success
To boost customer engagement, retailers should focus on personalized experiences, leverage technology, and create exclusive, memorable interactions. Learn from other brands, and discover how to integrate health and wellness data for deeper connections and loyalty.
7 Successful Retail Customer Acquisition Strategies to Grow Your Business
In today’s fast-paced retail environment, acquiring new customers is critical to stay competitive. However, focusing solely on acquisition spend isn’t enough, efficiency is key. This guide outlines seven customer acquisition strategies that balance growth and profitability.
10 Proven Customer Retention Strategies in Retail: Keep Your Customers Coming Back
This guide explores 10 proven strategies to improve retention in retail that go beyond traditional methods, including omnichannel retailing, exclusive offers, and value-added services like free shipping or health-focused programs.